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Facebook Certified Community Manager Sample Questions:

1. The community manager of a 25,000 member rock painting community in Dublin is concerned about low engagement in the group over the last six months and wants to increase conversations between members.
Which three actions should the community manager take to achieve this goal? (Choose 3)

A) Survey the community and reposition the content in line with their feedback
B) Highlight the top engaging contributors in regular announcements to the community
C) Message every member of the community individually to ask them to engage more
D) Remove members who have not posted or commented in the last month
E) Revise the content calendar to focus on member engagement tools

2. Members in a group for software users are submitting posts that recommend competitor products. This goes against a group rule that prohibits mentioning competitors in posts or comments. Post approval for the community is turned on.
Which two actions should the community manager take? (Choose 2)

A) Ask the members who go against group rules to explain themselves in the comments
B) Create and schedule content to reinforce the guiding principles of the community
C) Use the decline with feedback tool to remind people of the group rules they have violated
D) Create a poll in the community to ask whether new guiding principles should be introduced

3. It's April, and Earth Day is approaching. A parenting group has shown interest in sustainability, so the community manager brainstorms new ideas to engage the community.
What are the two most efficient steps for the community manager to take to inform campaign planning? (Choose 2)

A) Watch the top three nature documentaries released this year
B) Review the geographic locations of group members
C) Launch a poll to understand which topics are of interest
D) Conduct a search of sustainability keywords
E) Analyze post themes from the last three Aprils

4. An interest-based community with a culturally diverse membership often shares a variety of posts about empowerment. Post approval is not turned on, so conversations are carefully monitored to make sure heated debates and comments do not become personal. A longtime member who has not posted for a year leaves a comment that violates the guidelines for marketing and spam. The comment is removed, and feedback is provided in a private message.
The member is upset and posts again sharing their thoughts on having their comment removed. They challenge the community management team and its approach to the guidelines.
What should the community manager do to handle this conflict?

A) Share the rules and guidelines as a comment on their post and monitor for future violations.
B) Remove the member from the group and delete all comments and posts from the last 30 days.
C) Review the admin activity log to analyze the effectiveness of the admin team in enforcing their guidelines.
D) Use the Branded Content manager to signify which promotional posts have been approved by the admin team.

5. The head of community management for an online tourism company hires 15 regional community managers. Each community manager is responsible for one regional Facebook Page and Instagram account. The head of community management needs to provide leadership with overall metrics and sentiment.
To set up a global reporting system, what should the head of community management do?

A) Create a template and require each regional manager to complete that template every month
B) Ask each regional manager to submit an individual report, then merge those into one report
C) Hold a daily meeting with the full team to track progress for each region
D) Create a template and require each regional manager to submit results that are above the benchmark

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