Salesforce AP-215 : Marketing Cloud Intelligence Accredited Professional

AP-215 real exams

Exam Code: AP-215

Exam Name: Marketing Cloud Intelligence Accredited Professional

Updated: Sep 07, 2026

Q & A: 64 Questions and Answers

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Salesforce AP-215 Exam Syllabus Topics:

SectionObjectives
Data Visualization and Dashboards- Calculated Measurements
  • 1. Formulas and functions
  • 2. Creating custom calculations
- Dashboard Design
  • 1. Building dashboards
  • 2. KPI widgets and chart types
- Filters and Drill-Downs
  • 1. Global and local filters
  • 2. Drill-down configuration
Reports and Activation- Report Types
  • 1. Report scheduling
  • 2. Standard and custom reports
- Data Export
  • 1. Exporting data and insights
  • 2. Integration with external tools
Data Integration and Configuration- Data Mapping
  • 1. Data model configuration
  • 2. Mapping fields from source files
- Data Stream Types
  • 1. Configuring data source properties
  • 2. Understanding different data stream types
- Data Ingestion
  • 1. Scheduling and refresh settings
  • 2. File upload and API data sources
Data Harmonization and Data Model- Data Classification
  • 1. Hierarchy management
  • 2. Attribute classification
- Parent-Child Data Streams
  • 1. Linking data streams
  • 2. Override Media Buy Hierarchies
  • 3. Data Update Permissions
- Dimensions and Measures
  • 1. Creating and managing dimensions
  • 2. Calculated measurements
  • 3. Creating and managing measures (KPIs)
Marketing Intelligence Platform Fundamentals- Platform Overview
  • 1. Key features and capabilities
  • 2. Marketing Cloud Intelligence (formerly Datorama) overview
- Administration and Security
  • 1. Workspace and account settings
  • 2. User management and permissions

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

Question 1

An implementation engineer has been provided with 4 different source files: 03m 16s
1. Twitter Ads
2. Creative Classification
3. Placement Classification
4, Campaign Category Classification
The main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.
The connections between the files are described as follows:
1st Party Creative Classification
File structure/headers:

Creative ID - links back to Creative Key (Twitter Ads)
1st Party Placement Classification &
File structure/headers:

Category - links back to Campaign Category (Twitter Ads)
Which proposed solution meets the client's requirements for the above use case?

A.

B.

C.

D.


Question 2

A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
How should the "Override Media Buy Hierarchies" checkbox be set in order to meet the client's requirements?

A. It should be checked in Data Stream B
B. It should be checked in Data Stream A
C. It should not be checked in any of the three Data Streams.
D. It should be checked in Data Stream C


Question 3

A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed.
Otherwise, return null for the opportunity status.

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Generic Entity Key 2
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 7th - 10th. How many different stages are presented in the table?

A. 1
B. 2
C. 3
D. 0


Question 4

A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
* Data Stream C was set as a 'Parent', and the 'Override Media Buy Hierarchy' checkbox is checked What should the Data Updates Permissions be set to for Data Stream B?

A. Inherit Attributes and Hierarchies
B. Update Attributes
C. There is no difference, all permissions will have a similar effect given the scenario.
D. Update Attributes and Hierarchies


Question 5

An implementation engineer is requested to integrate the following files:
File A:

File B:

The client would like to link the two files in order to view the two KPIS (Tasks Completed' and 'tasks Assignmed') alongside'Employee Name' and/or 'Squard'.
A Parent-Child configuration was set between the two.
Which two statements are correct?

A. The two files cannot be joined as they hold different dates
B. The two files cannot be Joined as they hold different measurements
C. The join can be successful even if "empjd' isn't mapped and employee.name' is mapped to the same entity name in both data streams
D. The two files were uploaded to a different Generic type
E. Any one of the files can potentially be set as the Parent data stream


Solutions:

Question 1
Answer: D
Question 2
Answer: D
Question 3
Answer: C
Question 4
Answer: D
Question 5
Answer: C,E

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